Everything You Need to Know

When someone needs a contractor, they look you up before they call. If your site is slow, dated, or hard to read on a phone, they move on to a competitor whose site looks the part — no matter how good your work is. A modern, well-built website earns that first impression, builds trust, and makes it effortless for the customer to call you or request a quote. That's how a website turns into booked jobs.

Google still matters, but customers now start in more places: a quick search on their phone, the newer recommendation tools many people ask first, and a glance at the top few results to compare. We build your site to be fast, clear, and properly structured so all of those understand what you do and where you work — and put you in front of the customer. You don't need to learn any of the technical details; that's our job.

Start with our free Website Grade tool. Enter your site's address and it scans how you score on visibility, performance, accessibility, mobile-friendliness, and security, then gives you a clear report with the specific gaps that are losing you leads. There's no signup and no obligation — it's the fastest way to see exactly where you stand and whether a redesign is worth it. Most contractors use it as the starting point before any conversation.

We build for contractors and home-service trades — HVAC, plumbing, electrical, renovations, windows and doors, roofing, landscaping, and similar local businesses. Because we focus on this kind of business, we understand how customers actually search for these services and what makes a contractor's site win the call. We're not a generalist agency taking on any project; that focus is what lets us do the work well.

Every redesign is done-for-you and custom-built around your business — not a template you fill in. It includes a professional, mobile-first design, a content rewrite that speaks to your customers, the behind-the-scenes structure that gets you found in search, lead-capture forms so visitors can reach you, and managed hosting so the site stays online and maintained. The goal is a site that looks sharp, loads fast, and turns visitors into booked jobs.

Yes. We offer an optional chatbot add-on that answers common customer questions and captures leads even after hours, so you don't lose someone who visits at 11 PM. We also offer visibility tracking, which keeps an eye on how your site is performing in search over time. Both are optional monthly add-ons you can start with the redesign or add later as your needs grow.

Pricing is a one-time setup fee plus a low monthly managed-hosting fee — not an hourly rate. Setup starts at $999 CAD for a single-trade Simple build, $1,999 for Standard, $3,499 for Advanced, and $5,000+ for Enterprise multi-service or multi-location businesses. Managed hosting runs $15.99 to $79 per month depending on tier. You'll always get a fixed quote before any work begins, so you know the full cost up front with no surprises.

We typically take a 50% deposit to begin and the balance on launch. After your site goes live, hosting is month-to-month — there's no lock-in, and you can cancel anytime. We accept Stripe (credit and debit cards) and Interac e-Transfer for Canadian clients. The one-time setup fee covers the build; the monthly fee covers hosting and keeping your site online and maintained.

Most projects take about two to five weeks depending on the tier and how much content is involved. It starts with the free Website Grade scan and a conversation about your business, followed by a fixed quote. Once you approve and pay the deposit, we design and build the site, rewrite the content, and review it with you before launch. The balance is due at launch, and managed hosting begins from there.

You work directly with the engineer who builds your site — a solo founder with over 20 years of experience. There are no account managers passing messages along and no offshore teams. Everything is handled 100% remotely across Canada, the United States, and internationally, which keeps overhead low and communication direct. When you have a question, you talk to the person doing the work.